Some Things To Know About Website Design

Is website creation something that interests you? Keep in mind that many online tutorials are just selling devices for software packages or apps. You can get the right advice about website design in the following article.

When doing web design, use the appropriate graphics. Bitmap images usually are big and don’t work as well as PNGs. PNG is the right choice for non-photo images, such as text buttons and screen shots. If an image has in excess of 256 colors choose PNG. If it does not, GIF is another option. JPEGs are good to use for photographs.

Do your best to store any personal information of your users so that they don’t have to enter it over and over again on your site. Save users’ information like registration data, so it doesn’t have to be entered more than once on different forms. “Sticky” data will ensure that the user fills out all the forms they need to instead of leaving when it becomes too difficult.

Frames are a holdover from 90’s design elements. While they worked well for the time, they caused many issues for website visitors. Designs on frames can make it hard for people to get your site bookmarked and they won’t like scrolling either. There are a lot of better ways to get people to go through the website you have.

Don’t overdo it with JavaScript. Despite the advantages of increased responsiveness and transparency, it may be problematic for many users. Each web browser displays content differently, and your visitors will be using many different versions of each software platform. Some of your readers are not going to have the most recently updated version of their browser. Also, people sometimes don’t have JavaScript enabled in their browsers. This means they’ll have difficulty viewing your site because of this.

Put in a search box that lets visitors search through your site content. A simple tool such as a search box lets the visitor easily a specific piece of information on your site. If this option is unavailable, they may leave the site for one that allows a search. Put the box on the right-hand top of the page.

Make sure all topics are clearly divided. Be sure to use different pages if your site includes more than one topic for discussion. This helps your visitors navigate your site more seamlessly, and it helps search engines understand what you have to offer better. This translates to higher rankings.

Always keep your opening page simple. People who are shopping around decide quickly whether to use a site or continue searching by viewing the front page. make your business description specific and provide unique offerings, just keep distraction to a minimum.

Research your subject thoroughly. Good research will help you to create the ideal site. Being unclear with customers or giving false information will drive readers away. Knowing your topic is the way to build a great blog.

To help design an attractive looking website, use interesting photos that you have taken. It makes you seem more friendly that way. Those pictures can lead to a lot more post views per visitor.

Make your website content grabbing to readers. It is the value of the content, not necessarily a flashy design, that keeps visitors coming back again and again. When your content provides useful and valuable information that addresses the needs of your site visitors, those visitors are more likely to come back to your site in the future.

You never want to use too many fonts when it comes to site design. Consider how the ones you choose appear on standard screens since serifs like Times New Roman can be tough to read. Many websites use Verdana, which can be simple to read in various sizes and colors.

Older Versions

Make sure your navigation is simple to use. How your navigation links are placed on your site will impact how long visitors stay on your site. You must build a site that is neat and clean and easy to navigate so that your visitors will enjoy it.

Optimize your website to handle computers that may be running older versions of programs like Internet Explorer 7 and 8. Many people are still using the older versions of Internet Explorer. IE doesn’t render some modern design elements very well, so it may require a workaround. Specifically, read about the “box model bug” that plagued IE for years.

When you are seeking a hosting service to put your website on, do your research and be 100% sure of what is included within the cost. Take note of things like bandwidth, disk space and CPU usage. It is important to know exactly what is included in the cost.

When people hit the creative wall as you will do at some point, look towards electronic information available all over the web to bust through. There are thousands of websites you can use to garner inspiration. Look for websites that appeal to your sense of design and figure out how you can improve on those things you like. Borrow ideas and create your own to build a truly unique page. You should always improve anything ideas you borrow.

Seek the aid of a web design professional, as they have more experience on the subject and can give you a lot of information. Gathering as much knowledge as you can will ensure that you can become an expert yourself some day.

You don’t have to use every inch of space when you design a website. If you insist on making use of each pixel, your site may end up cluttered. Leave space between the different boxed and elements of your design, so your visitors can read through everything. You would be surprised how empty space can often be as valued as content.

Keep in mind that you don’t have to design your entire site yourself. Web design incorporates many different skill sets, from graphic designing to coding to search engine optimization. You can benefit from accepting help if you feel like you’re not an expert in every one of these areas. You always have the option of hiring a company or professional that specializes in a particular area that you are not familiar with.

Peruse these ideas to learn how to build a basic website. Make sure you get a good education about web design from people who understand how to create a professional looking site, so you can quickly build one of your own. If you don’t have tips from the experts, then your site is going to look like a novice built it.

You should have people beta testing your website as you build it. Every time you make a change, a neutral viewer should give you their opinion. What may look fine to you, may be of major concern to someone else. Make sure you get impartial opinions regularly.

Perhaps you have heard about software like Photoshop and how you can create amazing designs with them. Strangely, Photoshop’s companion program, Dreamweaver, is far less known, even though it is a purpose-built tool for web page design. The many potential benefits Dreamweaver can offer you make it well worth investigating.

If you want to host any type of video on your website, make sure to first check with the web host to be positive that this is something that is allowed. Many hosts do not permit video hosting to be used on their servers. The FLV files tend to take up a lot of room on public servers. Be sure to check before doing anything so you are not wasting your efforts.

Don’t overwhelm users with too much content. You don’t want to add a bunch of stuff that is going to fluster you because this can make your visitors confused as well when they come visit your site.

Remember this when posting something important on your site: High and far-left. People look there first and you should have the important information there.

You will be able to design websites more quickly if you learn more about web page design while designing your first site. As soon as you figure one aspect of site design out, you should attempt to tackle another. While this may lengthen the process of building your first site or two, you will soon have the knowledge you need to crank out websites much faster.

Make sure that when you add advertisements to your site that they aren’t overwhelmingly huge. This can make your visitors feel very uncomfortable. Add content that doesn’t clutter up everything else on the site and your website will look more professional and encourage readers to come back again and again.

White space, or space that is unused and empty, is truthfully beneficial to a website, so don’t think your site has to be chock full of pictures, graphics and content. Blank spaces will actually enhance readability, and visitors will not have to strain to read content on cluttered pages.

Make sure that you take advantage of white space. White space isn’t necessarily white, it simply refers to blank areas on your site. You will want your site to be as visible as possible. White space helps readers easily navigate throughout your site.

When you post something on your website, remember “high and far-left.” People read from left to the right and from top to bottom, so positioning important information at the top left helps ensure it is one of the first things visitors see.

As trivial as it may seem, your site’s logo plays a role in your site’s performance. Make sure it expresses exactly what you intend and gives you the edge over competitors. If you find yourself struggling to design a good one, make sure that you hire an expert to make you a professional logo.

Search Box

Use social media links to allow your readers to share your content easily. When you do this, word of mouth can spread a lot easier and your visitors are essentially marketing for you, which makes the amount of people visitng your site limitless.

Make certain that the search box you design is at the top of every web page, and contains 27 characters, at least. Pay attention to the wording on your search box and keep it simple, with a command that simply states that your customers can “search” from that location. Making the search box properly ensures that it is seen easily, used easily, and helps visitors to your site locate the information they want.

Always ask to see a portfolio of any web designer you are considering hiring. Do they have a history of working with reputable businesses? Are their designs of high quality? The company’s portfolio should give you instant insight into their knowledge and experience with web design.

For every web page that you create, validate it. If you use an WYSIWYG editor, your code is not clean. Use a validation service to check your code if you use this type of editor. W3C has a complimentary page validation service.

If you decide to hire a professional web designer, choose someone with whom you do not have a pre-existing relationship. Hiring loved ones and friends isn’t wise when you create a website. If the work they perform is not satisfactory, you will have a difficult time letting someone go if you are close to them.

Look at domain auctions to find a good name for your site. Check out a domain site like SEDO to see if domain names they may have for sale would be suitable for your website. Although it could be costly, it is worth having a great domain name.

Don’t load your site with dozens of ads. Having too many ads will give off an unprofessional appearance and can make people think it is a spam site. Select the ads that are relevant to your products.

After you learn good tips about designing webpages, soon enough you will see how it all comes together. But first, you have to gather the parts and then assemble them into your own design. Use the information in this article to create the best website possible!

If you decide to hire a company to take care of the design of your page, be sure they accept a payment plan. The reason for this is that the ball is in your court as they will listen to you more effectively when they are still being paid as opposed to having all of their money and just dumping a quickly designed site on you.

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Want To Learn How To Design The Next Best Website? Use These Tips!

Understanding how a website functions does not necessarily mean that you know how to build one. Tinkering with HTML code and adding various design features takes a skilled hand. To achieve a great website design, you should educate yourself on the principles of building one. If you need some help, read the tips shared here.

Minimize your web page’s size. Not all Internet users have fast connection speeds, and the longer your site takes to load, the less interest they will have. If the wait is too long, your visitors may give up and leave.

Be sure to use proper graphics when designing your website. Bitmap images usually are big and don’t work as well as PNGs. PNG should be used for buttons with text and screenshots that have 256 colors or more. You can use Jpegs for photos.

Always, always remove old or outdated information off your website. For example, if your web page is promoting some event that occurred a year ago, you’ve probably lost a lot of your readers. Internet users want fresh information from updated and maintained sites, and letting stale content stay up screams carelessness on your part. Set yourself a schedule for reviewing your site and removing anything that is outdated.

Don’t let content that is out of date linger on your website. If there is content on your page highlighting an event that is already part of past history, your readers are going to abandon you quickly. If your website looks neglected and disused, your potential customers will surely take their business elsewhere. Set a review schedule to update content and remove items that are no longer useful.

Allow users to cancel an action if they so choose. Actions include registering for any e-mail notifications, browsing the site, or filling out forms. If you do not give your users the option to cancel something, then you are making them do something, which can cause users to be leery of making future purchases or coming back to your website at all.

Older Versions

Bearing aesthetics in mind, you should remember to keep file sizes small. This is because the size of your website’s files directly affects its loading time. Of course, having your website load quickly is the best scenario for visitors. You should also keep in mind that not every visitor will be using a high speed Internet connection. Perform tests on your website to make sure that it loads fast, even when a dial-up connection is used.

Optimize your site for older versions of Internet Explorer (IE7 and IE8). Most people have a love-hate relationship with IE; however, many people are still using it, including older versions. These require the use of some workarounds. You should read up on the frustrating “box model bug” that has plagued IE for a long time.

Don’t use frames when you design your site so that it is better suited to search engines. While many people like frames, information tends to not be easily seen via search engines. If there is important information that you want the search engines to see on your website, never put it within a frame. Your ranking is often what determines the number of visitors you have.

You must hold your user’s needs as a top priority. The focus of the end user should always be at the forefront of the designer’s mind. These needs include user interaction, accessibility, and user experience. These are some important considerations to make. Visit your site to see how easy it is to navigate.

Try using easy, maintainable and clear navigation. The placement of your navigation links on a website plays an important part in determining how long a visitor will remain on your site. Your users must find the navigation of the website simple and consistent.

When you make a page that has links, be sure that each link is accompanied by text content. This helps visitors better understand what they are getting into. If you do not include this, users may find themselves clicking on things they do not want to visit.

Be mindful of what particular file type you use for graphics, since that impacts file sizes and load times for users. Your graphics should be GIFs and JPEGs. Just because PNG and BMP files can be more suited to web graphics, they can use a lot more disk space. By converting your file types to more manageable sizes, you will provide your visitors with a better experience.

Create a comprehensive “About Us” page. Many websites contain very uncreative and dry pages for these areas. Your site doesn’t have to be one of those sites, though! Let people know a bit about you and what inspired you to get into web design and other things like that.

Always check your website for broken hyperlinks. Do this frequently, before you upload it to your server. It’s necessary because many visitors will see that the information that they’re interested in is no longer available and if that occurs frequently on your site, they’ll leave. So you don’t run into problems, make sure you check to see if everything works.

Create CSS pages and conditional loading when designing a website. This technique will make testing and maintenance easier. You have to maintain your website, so why not keep it simple and easy?

Even if you pay a lot for your website design, you should leave the hosting to professional web hosts. Design as much as you can on your own, though allow somebody else to do the hosting. This will save you a lot of time, and provide you with the ability to concentrate on other important things apart from the security and safety of your site.

You should always be practicing with the techniques you learn in order to become more effective and creative in your build endeavors. Easy application of the information you are learning will help you manifest your website creation ideas. You don’t want to learn something and realize that it wasn’t properly digested.

Even though development platforms provide you with code, some are not nearly as trustworthy as classic text editors. Utilizing a platform allows you to focus on the design aspects of the website, while having the platform handle the technical aspect of creating the code. However, if you would like to keep the errors to a minimum, and increase your experience, then obtaining classic text editor would be the way forward.

Buy books that can help you become a great web designer. Be sure you begin with information that is targeted to your current design level; you want to improve your skills, but you want to make sure you don’t miss any information as you go.

It is important that your web designs are not too similar to others which are within your immediate industry circle. Check out your competitors’ websites. You want to be separate from those in the pack, so you don’t want your website too similar to someone else’s. You don’t want to be generic!

Being in charge of your website and website design, will call for you to have your own secluded office space. Limit exposure to distractions, organize and make the space as efficient as possible. Have office tools and other things located within easy access, and ensure that you have an excellent space for your own web page design needs.

When you add videos to your site, remember that some people don’t have high bandwidth. You might want to convert your videos at 5,000 kb/s, but that may be a lot faster than someone’s connection. This can result in a video that is slow-loading and needs to buffer often.

Get help from a professional — a seasoned veteran of website creation can help you get past a lot of rookie errors. This virtually guarantees that you will improve, so long as you put in the effort.

To be a good web designer it is important that you learn from many experienced people in this industry that you can. You need to diversify your skills as much as possible so that you can create a site for nearly anyone.

Design your website so that your design isn’t incredibly similar to websites offering the same product as you. It’s easy to see what others are doing by visiting their site. You won’t rise above the competition if you create the exact same, or even a similar, website to your competitors’ website. You’ll be perceived the same way as any other knockoff: an inferior brand that sells inferior products.

Make sure your logo links to your homepage. Over time, the “clickable logo” has evolved into a standard that people assume is part of every website. This, of course, causes frustration for them if it does not occur as they must then spend time searching for a home page link. Your site is much easier to use if your logo is clickable.

You will be able to design websites more quickly if you learn more about website creation while designing your first site. Once you master any facet of website development, move on to another. This could slow down the process of site-building, but you’ll be rewarded with information that you need to create dozens of sites once you learn it.

If you want to target people around your area with a website, think about getting a top level domain with a country code. This will get your name out there in your specific region. A ccTLD is perfect for directing regional visitors to your site, when they may not have found it otherwise.

The copy/paste feature is invaluable when it comes to creating a variety of pages for a subcategory within your website. Instead of generating new HTML code for every single page, copy the main section of code, tweak it where needed, and then save it as a new file each time. By saving the master copy, you will have a tool that you can use ad infinitum.

If you are having a hard time finding the right domain name for your site, visit auction sites like Sedo to find one. There will be great domain names that were sold, abandoned, or ready for purchasing.

Think like you’re an artist when designing websites. Keep your mind open to inspiration at all times. Take notes anytime or anywhere you might have an idea to bring to life. You can jot down notes on a notepad, carry a small recorder, send yourself a text message or email or call your answering machine or voicemail and leave yourself a message.

The links on your site must work, and it’s up to you to check them often! Visitors will get frustrated if they click on links that do not take them to the information they need. Check your links at least once a month to ensure they work as they should.

When it comes to posting important information on your website, place it high and far to the left. This area is most important because a person reads left to right.

Place keywords throughout your website design that are relevant to the interests of your target audience. Remember, great web design isn’t just about art, it’s about persuasion. You need to understand who you are developing this website for. Use words that the target audience are looking for. Come up with anywhere from three to five main keywords and be sure to intersperse them throughout your site design.

It is essential to remove spam and negative comments from your website and the best way to do this is to check your site regularly to maintain a positive appearance. This one is especially important for bloggers and forum owners. Good site designers make sure that trash doesn’t build up.

A great tip for anyone looking to get into web design is to use some of the many resources out there. There are countless books and magazines dedicated to web design and they cover every aspect imaginable. You can tap into these resources to master the art and skills of a true web designer.

Don’t clutter up your website with oversized advertisements. People do not like to get bombarded with large advertisements. When you add content, make sure it does not add clutter to the existing content so that it looks more professional and people are likely to return to your site.

If you’ve hired a web design professional or firm, paying your bill promptly is crucial. This company has a lot of responsibility when it comes to maintaining your site. If they are not paid, they may be less inclined to lend a hand should a situation occur. Paying your bill promptly establishes rapport with the company and can ensure that your concerns are addressed quickly.

Designing a website isn’t hard, but it does take knowledge. It does involve a specific skill set though, and you will have to rely on lots of accurate information. Take the information from this article to help you design beautiful websites.

If you are looking to hire a professional web designer, make sure you choose someone that isn’t related to you. When you are working on designing your webpage, it is never smart to hire your friends or members of your family. Firing someone you love and respect can make the whole situation impossibly difficult for you.

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Make Website Design A Breeze With This Advice

Are you interested in becoming a skilled website designer? Is your lack of knowledge about website design preventing you from attaining personal goals? If this is the case, you are going to find this article quite helpful in learning some things about designing a good website.

Regular newsletters attract repeat website visitors. If your clientele are able to register at your website for information about product news or highlighted happenings in the near future, they’re more likely to keep visiting. Place the form for signup in a sidebar or at the top of the pages in your site, and track those who sign up. Make sure you only send out the letter to those that have explicitly requested to view it.

Speed is vital online, so be sure your pages load quickly. If someone visiting your site has to wait a while in order for a page to load, it’s likely they will click off your site and leave. They probably won’t return.

When designing your website, you should avoid using too many different types of fonts. You need to consider how large the font is since some may be too small for concentrated website reading or smaller screens. The most widely-used font is Verdana since it’s appealing to almost everyone.

Have a search element included so visitors can search your website content. Visitors may look for something specific, and that box will be the one of the first things they look for. If you do not have one, the viewer will find another site. Always put the search box on the page’s upper right corner, since this is where visitors usually look first.

Research your subject thoroughly. For example, if you are creating a blog, don’t post without doing your research. People will not come to your website if you don’t appear to know what you’re talking about. Knowing your subject thoroughly will make your blog good.

Retain user information so that people don’t have to waste valuable time re-typing information into forms. For instance, if someone fills out a form using personal information, he or she should have to enter that same information in again when he or she goes to fill out an additional form. Doing this will make everything much easier for the people that visit your page, and they will definitely appreciate the time saved.

Your content should be useful and interesting. Though the look is highly important, content is the key to return visitors. Visitors will return again and again when they find valuable, useful information.

Research your keywords. Though your primary focus is on supplying proper content and information to your customers, you need to build a customer base. If you want your site to be successful, you must understand how to use keywords properly.

Stay away from pop-up windows as part of your design. While you might see these as valuable in some form or another, most people find them rather annoying. Many visitors to your site may simply exit the site when faced with a pop-up. If this happens, they are unlikely to return.

Avoid the overuse of different fonts when you are designing your website. Consider how the ones you choose appear on standard screens since serifs like Times New Roman can be tough to read. Most websites opt for sans serif fonts, like Verdana, that looks fine in different sizes and colors.

White is an effective choice of color for your website’s background. White backgrounds make copy much more easily readable and give your site a more mature look. Complicated background designs on the other hand can be distracting, and can make your website feel less professional. It’s usually better to keep your background simple.

Older Versions

Use navigation that is easy, clear, and simple to maintain. Your navigation links should be easy to see and use to keep visitors on your site. Your users must find the navigation of the website simple and consistent.

Optimize your website to handle computers that may be running older versions of programs like Internet Explorer 7 and 8. Most people do not like Internet Explorer, but others still use it. The older versions do not render all site elements to comply with web standards, which means using workarounds. Read up on the so-called “box model bug” which has bothered IE users for a long time.

Try writing a good “About Us” page. Most websites don’t have very interesting copy in this area. Make yours exciting! Try to give people a little look what your personal background looks like, try to show what made you get into web designing, who or what inspired it, and what you would like to achieve with your business.

Links should have content with text in them. This content tells the visitor what the link is. If you do not include this, users may find themselves clicking on things they do not want to visit.

Avoid using pop-up ads whenever possible. While PPC advertising might be a beneficial endeavor, annoying pop-up ads should definitely be avoided. Pop ups are annoying and can keep people from returning. Keep ads small and unobtrusive.

Basic design tools will get you started on your website, but you will want to add some custom options. Going beyond templates means you’ll have a website that stands out, offers your visitors content they’ll come back for and gives you greater profits.

Proofread everything! The goal is to have people go through the information with ease. While you may not think errors are a big deal, many people will view it as unprofessional and will believe that you don’t care enough to get their orders or service correct either.

Practice as often as possible, as you begin to learn web design. Start trying out ideas as you learn them. You must do this so that you’re able to know if you can actually apply what you’ve learned. Continue practicing different elements of design and you’ll soon be a master.

When you make a website you should look for a target audience or just ask them what kinds of things you site should have on it. This is key to designing a good site that is tailored to your audience. Taking the advice of your target audience is crucial if you want your design to be successful.

When you are choosing your hosting service for the site, you have to be sure you understand everything that comes in the package. Pay close attention to how much bandwidth, CPU usage and disk space each package includes. Be certain you understand what you are purchasing.

You can make your site more entertaining by using graphics. You will want text to wrap around pictures so it isn’t boring. If your content looks like time was spent on it, people may be more inclined to visit and return to your site.

How effective is your site’s design? Try a task-based usability test. The general use for these tasks is to be able to locate a function or some information within your site. If the design is right, this should be easy. But if it isn’t, you need to reconsider your design choices.

Get help from a professional — a seasoned veteran of web design can help you get past a lot of rookie errors. Aligning yourself with an expert will greatly accelerate your own learning process.

Figure out who you think your audience will be as you design your website. This helps with what design will work best and determine what features you should make available on the site. Taking the advice of your target audience is crucial if you want your design to be successful.

Steer clear of captchas. Being forced to use a Captcha frustrates users, as they simply want to use the website. Captchas are especially frustrating for website users with visual and hearing difficulties. All but a site’s biggest fans will leave if they have to fill out too many CAPTCHAs.

Do not feel that you have to hand-craft every portion of your website on your own. Website development incorporates many areas like user interface design, SEO, content creation, graphic design, and web programming. Getting help shouldn’t be embarrassing, everyone needs it – even the experts! Even if you want to do the majority of your site building, you can hire an expert to handle what you can’t.

Design your website so that your design isn’t incredibly similar to websites offering the same product as you. Visit the competition and compare it to your site. You won’t rise above the competition if you create the exact same, or even a similar, website to your competitors’ website. You will be just another generic version of any competitors that had their sites up before you.

The design of your website should not look anything like other websites selling similar products. Take a look at your competitors’ websites. If you’re too similar visitors might confuse your site with the competition. Your website will just seem like a poor imitation of the original, so be sure you don’t accidentally create a plagiarized website!

Just because the site has launched doesn’t mean you’re finished designing it. It’s important to actively monitor, adjust and update your site. You don’t need to constantly tweak it, but it’s critical to update the site regularly. If your website focuses on current events, frequent updates are an absolute must. Current is the key word here! Updating your website isn’t as quick and simple as updating your blog. There is a lot of work involved.

You will be able to design websites more quickly if you learn more about website creation while designing your first site. By diving into another area each time you master one, you’ll never stop improving. Although this can slow the process of building your site, you’ll receive the information that is needed to spit out dozens of sites as you learn.

Be sure to maintain your site regularly and do away with any negative comments or spam that may appear. This one is especially important for bloggers and forum owners. A website must be continually cleaned up.

Ensure that any advertising you add to your site isn’t too large or intrusive. Large ads turn people off. By keeping your website free of ad clutter, it will look more professional. Visitors will be more likely to come back.

Make sure everyone can access your site. You may want to have people in other parts of the world attempt to view it. Computer hardware and display settings can vary between countries, so it pays to test your site in as many locations as possible.

Staying current with web design is no easy task. Websites are replacing brick and mortar companies more and more, becoming the future of business. That means you can turn all of the knowledge you gain today into a lucrative career, if you wish.

You must know your new technologies in order to keep up with web design. The face of businesses and what information customers find is being transformed by websites online. With that being said, web design is becoming a good area where people can make a lot of money.

Try your best to focus some serious time each day to work on your website. Your design project will come together quicker and more coherently if you avoid working on it in small bits and pieces. If you are committed to learning new things as you develop your site, it will become easier to remember the skills that you gain.

Give your website some time every day. You have to work in chunks, as opposed to sporadically, so you don’t lose your train of thought. If you stay motivated and work really hard on your website, your skills as a web designer will increase. You will also find that you are more able to remember html code, so you will no longer have to keep referring to reference pages.

So, now that you have a better idea of website creation do you feel more confident in the subject? If you don’t, then consider rereading this article, learning more elsewhere and practicing what you’ve learned.

If your site has a logo, you need to ensure it links back to the home page. Most websites with a logo have that logo linked to the home page, and your visitors will expect this. If the logo is not click-able, visitors might get frustrated looking for a link to your homepage. Having the logo as clickable makes your website easier to navigate around.

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